Blen Fernando is the VP for Marketing of Alaska Milk Corporation and is the founder and current chairman of the Ad Standards Council. She is also currently the president of the Philippine Association of National Advertisers (PANA) and is a part of the Philippine Advertising Trade Practice Council. She formerly served as the Vice Chairman of both the Araw Values Awards Committee (Ad Foundation) and the Advertising Board of the Philippines (AdBoard).

 

She is a seasoned marketing practitioner with multiple accolades from award giving bodies such as Tambuli, Araw and PANAta. In 2012, she was recognized as the Chief Marketing Officer of the Year at the Asia Pacific Tambuli Awards. She also earned the Outstanding Achievement in Marketing Management award at the 2009 Agora Awards.